Better Data, for Greater Impact

Nonprofits and companies use the Rural Senses data platform to build and evaluate projects and products based on what people really care about.


Making The Unheard - Heard
Making the Unseen - Seen

By listening to what people really say we help organizations use data to inform product and projects design, evaluate the impact of projects and products and create communication strategies

We work with nonprofit organizations, governments and social enterprises to analyse data using advanced artificial intelligence algorithms and create compelling visualisations in an ethical, easy to use, secure and reliable qualitative data platform.

Our Services

Turning Stories
into Powerful Data

Need Assesment

Need Assessment for Project and Product design


Impact Framework Development and Evaluation


Qualitative and Quantitative Data Analysis


We Capture The Heart
of People's Stories

Working through all stages not to lose any details

Data Collection

Using Local data collectors and our proprietary Data Collection Method: User-Perceived Value (UPV), We capture the benefits, concerns, feelings and underlying drivers that vary in importance and act as the main motivators in the lives of people. The method that we developed during a 7-years research at the University of Cambridge, uses images and an intuitive, game-like survey that minimises biases.


Data Analysis

We Use AI to make sense of unstructured and qualitative data so it becomes quantifiable and comparable. Processing large volumes of qualitative and quantitative data using Natural Language Processing- AI-enhanced Data Analysis, extracting actionable insights on the needs, challenges/barriers, and the impact perceived by the end-users or beneficiaries.


Data Interaction

A picture is worth a thousand words and that's our goal with our visualization. We quantify unstructured qualitative data and present it in different visual imagery formats enabling our clients to extract and share insights with a wide range of stakeholders. This allows you to compare data across projects and sectors. You do not need to be a data expert to use our platform.

Meet the Team

Our belief is echoed in the words of Halford E. Luccock, “No one can whistle a symphony, It takes a whole orchestra to play it”. 

Yau Ben-Or

Co-Founder and Managing Director

Dr. Stephi Hirmer

Co-Founder and Director of Research and Innovation

Josephine Tumwesige

Country Manager - Uganda

Thalia Konaris

Head of M&E | Senior Account Manager

Yair Perry

Head Of Product

Faraj Kasib

Head of Software

Lauren Newbould

Data Scientist

Brandon Lowe

Software Developer

Ngesa Maturu

Business Development Manager

Shumi Ahmed

Business Analyst
Case Studies

Listen to
our partners

Our data allows you to collect and analyse community data anywhere in the world. Giving you transformative insights and benchmarked impact performance to improve your project.

You can monitor projects activities, assumptions and results, Identify actionable insights and constantly improve your activities to increase your impact and report on the wide and deep impact of your projects at speed and scale, 

Days for Girls
Days for Girls, an international NGO dedicated to young women and girls empowerment in 140+ countries,  sought to improve its MEL: move from anecdotal stories to robust data that is comparable across locations. 

Rural Senses trained local teams remotely to collect data in Nepal. Rural Senses’ algorithms analyze the data to provide customised insights while maintaining personal data privacy. 

Using Rural Sense’s platform, Days for Girls can now know what elements of their interventions are making the most impact in which segments of the community and identify the biggest challenges that still exist. Insights from our platform are used for fundraising, communication and program design. 

Energy For Access
Efficiency for Access, a global coalition to accelerate clean energy access through high-performing appliances, hired Rural Senses to assess the impact of off- and weak-grid appliances. 

With Rural Senses’ platform, Efficiency for Access will expand existing quantitative indicators, such as the number of people reached, to a holistic impact assessment which also includes social and economic impact. 

The project is creating a new impact standard that will be used by donors, investors, companies and NGOs, across the off-grid eco-system.

Rural Senses Partenrs

We work with our clients and partners to manifest tangible change in communities we operate in, through leveraging data, social capital, science, vision and even some magic 

Rural Senses is proud to be part of
Contact Us

Leave us a message
We'd love to share some rural senses with you