By listening to what people really care about we help organizations use data to inform product and projects design, evaluate the impact of projects and products and create communication strategies
Better Data, for Greater Impact
Nonprofits and businesses use the Rural Senses data platform to build and evaluate projects and products based on what people really care about
Making The Unheard - Heard
Making the Unseen - Seen
Using AI-enhanced data analysis and interactive data visualisations we transform complex qualitative and quantitative data into actionable insights.
Our insights are comparable across projects to support organisations that lead multiple projects worldwide. We help organisations to become data-driven and human-centric on both the local and global levels.
into Powerful Data
Need Assessment for Project and Product design
Impact Evaluation and impact Framework Design
Qualitative and Quantitative Data Analysis
HOW IT WORKS
We Capture The Heart
of People's Stories
We leverage local talents as data collectors, and our proprietary data collection method: User-Perceived Value (UPV) to capture the needs, preferences and resources of local community members. We developed the method during 7-years of research at the University of Cambridge. It uses images and an intuitive, game-like survey to minimise biases and to allow scale.
We Use AI to make sense of unstructured and qualitative data so it becomes quantifiable and comparable. We can process large volumes of qualitative and quantitative data faster than any alternative using Natural Language Processing (NLP) Data Analysis algorithms that we developed. Through our cost-effective data analysis we help organisations to benefit from new data or to better utilise the data they already collect.
A picture is worth a thousand words and that's our goal with our visualization. We quantify unstructured qualitative data and present it in different visual imagery formats enabling our clients to extract and share insights with a wide range of stakeholders. This allows you to compare data across projects and sectors. You do not need to be a data expert to benefit from the power of data.
Meet the Team
Dr. Stephi Hirmer
Prof. Peter Guthrie
You can monitor projects activities, assumptions and results, Identify actionable insights and constantly improve your activities to increase your impact and report on the wide and deep impact of your projects at speed and scale,
With Rural Senses’ platform, Efficiency for Access will expand existing quantitative indicators, such as the number of people reached, to a holistic impact assessment which also includes social and economic impact.
The project is creating a new impact standard that will be used by donors, investors, companies and NGOs, across the off-grid eco-system.
Rural Senses trained local teams remotely to collect data in Nepal. Rural Senses’ algorithms analyze the data to provide customised insights while maintaining personal data privacy.
Using Rural Sense’s platform, Days for Girls can now know what elements of their interventions are making the most impact in which segments of the community and identify the biggest challenges that still exist. Insights from our platform are used for fundraising, communication and program design.
Rural Senses Clients and Partners
We work with our clients and partners to manifest tangible change in communities we operate in, through leveraging data, social capital, science, vision and even some magic